Blue Spring Professional – The Doctor’s Line of Products

Our History

Blue Spring Professional was created out of a market need in 2007. Dr. Allen Unruh, a chiropractor, author and public speaker from Sioux Falls, South Dakota, was searching for a natural product to help his son with allergies. He received an email from Blue Spring about a natural allergy relief product called AllergEeze. Although they had tried many different products, Dr. Unruh is a positive thinker, so he ordered some for his son. AllergEeze worked as promised and Dr. Unruh’s son improved.

A good doctor is always on the outlook for new and better products – especially natural products – so Dr. Unruh gave Blue Spring a call. When he spoke to customer care, he asked, “What is your best product?” The reply was, without hesitation, “Pain Relief.” A chiropractor is in the business of Pain Relief and the connection was obvious. Dr. Unruh knew that offering an effective product his patients could use in conjunction with their chiropractic treatments would be the perfect solution for getting the results he wanted. Among the many products available, none had been the perfect fit for what Dr. Unruh wanted for his patients. They were too sticky, didn’t smell good, were not natural, or were just not effective. He decided to test Blue Spring’s pain relief products.

Dr. Unruh ordered enough pain relief to offer to 25 of his patients and began testing. The results were as effective as he had hoped for and pain relief was almost immediate, most of the time within minutes. After a practicing since the 1970’s, with thousands of patients Dr. Unruh knew what was important to his patients.

Blue Spring’s product also met his criteria:

• Must have ingredients that would help decrease inflammation and enhance the healing process.
• Must smell good to both his male and female patients
• Must give long lasting relief
• Must be natural
• Must be registered with the FDA as an Over-The-Count pain reliever
• Must be manufactured by a company that would stand behind the product and guarantee its results
• Must contain high quality, effective ingredients
• Must be convenient and easy to use, yet look professional
• Must not be sticky when applied, or leave a sticky feeling on skin or clothing

Dr. Unruh was encouraged. He preferred a product with no added color and fragrance, for his patients. Blue Spring’s current pain relief product was sold in stores, and Dr. Unruh wanted something for his patients that was only available through health care professionals. His concern was that products he offered should enhance the image of the profession. But, despite these drawbacks, Blue Spring’s pain relief product was so effective that he decided to call the company. The call was encouraging. Not only was he able to speak with the owner, he was able to secure a face-to-face appointment. In a few short weeks, he was in Oklahoma, meeting with the company’s owner and the research & development team.

The timing was right and Dr. Unruh found a receptive audience. Blue Spring had a patent on an enhanced version of their already effective pain relief product, ready for production. The best news was that this new and improved version had no added fragrance or color. In addition, the natural white color of the product looked good and the natural fragrance smelled great. Dr. Unruh was excited. This new product matched his list perfectly. This was a product that Dr. Unruh knew he could put his professional image behind. There was only one question left; would it be sold in stores?

The trip to Oklahoma was proving so productive, the timing so perfect, it was beyond coincidence. Dr. Unruh had said before “I don’t believe in coincidences.” When he explained his desire to have a line of products only available through health care professionals, Blue Spring listened. Blue Spring was already selling their pain relief and other products to doctors, hospitals, pain relief centers and other health care professionals, but only through random referrals by patients. They knew their products were great, but had never marketed to the health care professionals. The idea proposed by Dr. Unruh made perfect sense to Blue Spring, and Dr. Unruh was ready to step up and help spread the message. “Blue Spring Professional” was created to market a Doctor’s Line of Products sold exclusively to health care professionals. Dr. Unruh could finally check off 100% of the list he had been making since the 1970’s and be on the forefront of offering a great line of products to his colleagues. Best of all, health care professionals could offer their patients a quality line of products that they felt comfortably matched and complemented their professional image.

Blue Spring Professional is a certified woman-owned business. The company looks for diversity in everything it does. The President, Debra Murray, gives her time mentoring women throughout the world. In the recent past she has visited Abu Dhabi, Dubai and Jeddah, Saudi Arabia to mentor women business owners in developing countries. Three women business owners from Afghanistan were guests in her home and mentored at Blue Spring in 2007. Through doing this she has found that the need for health and wellness is shared throughout the world.

The Mission: To provide products and educational support to health care professionals in order to assist them in helping their patients embrace the safety and effectiveness of natural alternatives versus prescription drugs.

Brand Promise: We offer the highest quality natural ingredients in attractive, convenient packaging. Our products produce noticeable results in a short and measurable period of time. We stand behind this with our 60-day money back guarantee. We reinforce this through a simple message in product education and positioning our products as premium in the marketplace.

Company Philosophy

We have a passion and dedication to doing things “right.” We believe in giving back to our community, and we work with adult training centers to package our products as well as support a number of charitable organizations. We believe in using premium ingredients in our products to ensure superior quality. We’re committed to innovation and constant improvement to provide the best possible value. Education is a cornerstone of our marketing, and we practice truth-in-marketing to maintain our customers’ trust.

To allow us to adapt and adjust quickly to our customers’ needs and changes in the industry, we’ve built a flexible and fluid team. Our business philosophy carries throughout our company through the members of the Blue Spring Family.